I set up shop, polished all my listings, optimized my product descriptions and tags for SEO and sat back waiting for my first sale.
I was hoping for cha-chings but all I heard was .. crickets!
While frantically researching on how to make things work, I came across the Airbnb story and this shocking statistic:
When it comes to e-commerce, 90% of the customers prefer a product that has a high-quality photo. Customers trust the quality of the image more than reviews and product descriptions.
I instantly knew why my products weren't selling and swapped out the product photos in my shop..
And boom I made $760 from my shop that first month.
My sales grew to over a 100 in under 4 months and I started consistently making $1500-$2000 every month.
And this laid the foundation for me to quit my job and start my design studio full-time.
Here's the simple truth: The better your products look, the more you will sell.